EW 

The EAST WEST team is the heart and soul that makes this unique project possible. Composed of individuals passionate about art, design, and culture, each member brings their expertise, dedication, and vision to create a space that goes beyond the conventional. From curating exhibitions to managing the space, their collective effort ensures that EAST WEST remains a meeting point for artists, designers, and visitors from around the world. Thanks to their hard work and commitment, the project is not just a gallery, but a living platform where creativity and innovation converge, offering immersive experiences that exceed expectations.

Song Tao, born in Shanghai in 1969, graduated in 1986 from the Central Academy of Arts and Crafts, majoring in graphic design and painting. In 1993, he earned a Master’s degree in Visual Arts from Université Paris 1 Panthéon-Sorbonne. In 1994, he founded TAO Gallery, curating exhibitions for numerous contemporary Chinese artists. In 1995, he established Song Tao Design Studio, focusing on art posters, furniture design, bookbinding, and interior design. In 2002, he founded Zizhao Society, becoming China’s first designer brand. In 2009, he founded O-GALLERY. In 2019, he launched YUAN MUSEUM in Beijing, representing renowned domestic and international artists and designers.

tao

co-founder

art director

Song Tao, art director and curator at EAST WEST SPACE Barcelona furniture showroom.

yaya is a passionate art and design enthusiast with a unique vision that blends Eastern and Western influences. Her career began in the world of vintage furniture (Yaya Vintage), but over time, her interest in contemporary design led her to create a space that reflects her love for aesthetics, functionality, and history. Her innovative approach and ability to connect artists, designers, and creatives from different cultures and disciplines have made EAST WEST Space a hub for those seeking unique pieces and immersive experiences. Yaya is also an advocate for the versatility of design and art, creating an environment where the past and future of design engage in a constant dialogue.

yaya

founder

Aleix Martin is a visionary in the design world with a deep appreciation for both classic and contemporary aesthetics. His journey into design began with the creation of a unique home alongside his partner, where they focused on bringing together function and artistry in every piece. With a background that spans architecture, design, and curation, Aleix's approach is driven by a passion for crafting spaces that tell a story. Through EAST WEST Space, he strives to offer a platform for emerging and established designers, fostering an environment where innovation, culture, and design converge. His focus on pushing boundaries and celebrating creativity has made EAST WEST a dynamic space for artists and designers alike.

aleix

founder
CEO

Gus Carvajal is a Media Manager & External Relations professional with a refined sensibility shaped by his background as a film director. His work in cinema has given him a unique eye for narrative, composition, and emotional clarity, allowing him to craft content that feels both intentional and visually resonant. With experience spanning media strategy, storytelling, and cultural communication, Gus approaches each project with a strong focus on authenticity and creative coherence. Through EAST WEST Space, he works to strengthen relationships across the art, design, and cultural sectors, connecting the space with a wider international community. His dedication to meaningful narratives and his cinematic approach to communication make him an essential voice in shaping the identity and presence of EAST WEST.

gus

media manager
external relations

Portrait of Gus Carvajal, Media & External Relations Manager at EAST WEST SPACE